Collection: Heritage Fade Collection

Where the spirit of the West meets everyday adventure.

The Heritage Fade Collection is a tribute to timeless western grit, reimagined for modern life. From performance polos to playful graphic tees and cozy baby onesies, each piece captures the essence of open skies, dusty trails, and rugged roots. Featuring bold gradients, iconic wildlife, and comfortable, high-quality fabrics, this collection is built for those who live life with purpose—whether you're roamin', ridin', or just moosin' around.

Wear it proud. Live the legend.